First of all, this is cross-posted to both newsgroups, simply because
it contains data that both should find interesting for discussion
purposes.
These are the actual numbers of "households", based on the Nielsen TV
ratings, for both CART and the IRL through the Portland and Colorado
Springs races, respectively. Remember that Nielsen uses this
"household" term to represent how many TVs are tuned to the given
telecast, and not the actual number of people watching, since it is
currently impossible to know how many people are in front of each TV.
These numbers are not the Nielsen "ratings" number (which you usually
see as a 1.3 or 5.5, etc.). Since a "network" TV Nielsen "point"
represents more "households" than a cable TV "point", I thought I
would go straight to the actual "households" number to remove that
confusing detail. I also have included CART’s 1999 number for the same
period, for reasons to be shown at the end of this post.
CART 1999 & 2000 "Households"
Event 1999 2000
Homestead 1,580,000 1,326,000
Long Beach 1,501,000 547,000
Rio 1,256,000 518,000
Motegi 291,000 1,085,000
Nazareth 524,000 467,000
Milwaukee 1,226,000 233,000
Detroit 1,299,000 538,000
Portland 1,076,000 443,000
________ ________
Totals 8,753,000 5,157,000
Let’s look at what kind of change that is …
Event Change +/- % +/-
Homestead – 254,000 – 16.1%
Long Beach - 954,000 – 63.6%
Rio – 738,000 – 58.8%
Motegi + 794,000 +272.9%
Nazareth - 57,000 - 10.9%
Milwaukee – 993,000 – 81.0%
Detroit – 761,000 – 58.6%
Portland - 633,000 – 58.8%
________
Total – 3,566,000
Now, the IRL in the year 2000, and I will put Indy separate …
Event Households
Orlando 1,289,000
Phoenix 1,682,000
Las Vegas 1,273,000
Ft. Worth 233,000
Colorado 1,027,000
_________
Total 5,504,000
Now Indy, with Pole and Bubble days …
Event Households
Pole Day 1,260,000
Bubble Day 1,543,000
Indy 500 5,565,000
_________
Total 8,368,000
Now let’s contrast the two series, in couple of ways, for the same
relative time period …
If you compare the 8 races CART ran relative to the 5 races the IRL
ran during a like period of time in 2000 (but not counting Indy and
its Pole and Bubble days …), you get …
CART Households IRL Households
5,157,000 5,504,000
which shows that 347,000 more households watched those 5 IRL races
than watched those 8 CART races …
Or if you look simply at the singular Indy 500 telecast as compared to
CART’s 8 races, you get …
CART Households Indy 500 Race Households
5,157,000 5,565,000
which shows that 408,000 more households watched the one event, the
Indy 500 (rain delay and all …), than all 8 CART events.
An interesting point to consider right here is that, by and large,
many of the households for both CART and IRL telecasts are "repeat"
households (i.e. the same TVs watching each event, as in "following"
the series …), but the Indy 500 race number represent *NO* possible
"repeats" …
Now, let’s add *ALL* the IRL numbers, and then do some further
comparisons …
IRL 2000 Season (through Colorado)
5 Events 5,504,000
Indy 500 Pole Day 1,260,000
Indy 500 Bubble Day 1,543,000
Indy 500 Race 5,565,000
________
Total 13,872,000
CART 2000 Season (through Portland)
8 events 5,157,000
So, if you take the complete IRL season (through Colorado) and the
entire CART season (through Portland) and compare just the number of
Nielsen ratings households, you get …
IRL Households 13,872,000
CART Households 5,157,000
_________
Difference 8,715,000
Or, more than 8 million, 7 hundred-thousand *MORE* "households" have
tuned into IRL events than CART events in the year 2000 during the
same period.
Just simple numbers and simple facts …
Please draw your own conclusions …
Hope this helps …
Allan